It’s typically third times a charm, but not necessarily for Tom Holland.
The actor recently took to his social media to document the hunt for his own non-alcoholic beer brand Bero at Target. However, he ended up getting rejected while trying to buy it due to his U.K. ID.
“So I haven’t been in the [United] States for a while,” Holland said in the video that has since expired on his Instagram Story but was re-uploaded on social media by fans. “And I’m gonna go visit some Bero on the shelves, out in the wild.”
After going to two different Targets with no luck in finding Bero on the shelves, the Spider-Man actor eventually found his non-alcoholic beer brand at the third store. “OK I found it and I just walked straight past it by accident,” a delighted Holland told the camera.
However, he revealed in the next clip that actually buying the non-alcoholic beer would be another challenge. “OK, so success! I found some!” The Crowded Room actor said while walking through the parking lot. “I bought it… they wouldn’t accept my ID because it’s English and I couldn’t prove my age, so a really lovely employee, I guess, scanned their ID.”
“Kind of ironic that I wasn’t allowed to buy my own product. But yeah! Feeling good. This is exciting,” he added.
Holland, who has been open about his sobriety, previously said that he was inspired to create Bero after he quit drinking. He said on the On Purpose With Jay Shetty podcast in 2023 that he initially participated in Dry January in 2022 but found himself consistently thinking about having a drink so decided to refrain from drinking for six months. Once he learned he could maintain his sobriety, he recalled feeling the “happiest I’ve ever been in my life.”
“I could sleep better. I could handle problems better,” Holland said at the time. “Things that would go wrong on set that would normally set me off, I could take in my stride. I had such better mental clarity. I felt healthier, I felt fitter and I just sort of said to myself, ‘Why? Why am I enslaved to this drink? Why am I so obsessed by the idea of having this drink?’”